Wednesday, May 18, 2016

Skin in the game

There aren’t many major companies that don’t call on an artist from time to time to give their brands an upward spin. Nike has just called on Martino Gamper, a regular exhibitor in NZ with Francis Upritchard, and he's answered the call. Gamper used one of Nike's new high-tech knit materials to fit out some drum kits with Nike skins. Who knows what they sound like?(well Nike probably do) but they look sharp and Gamper has added his own touches to the drum sides. You can see more here.

Other art brand combos from OTN
Jeff Koons and Dom Pérignon
Ralph Hotere and Westpac
Damien Hirst and Alexander McQueen
Gilbert and George and Comme des Garçons
Cindy Sherman and MAC
Salvador Dali and Chupa Chups
Jenny Holtzer and Keds